Short videos: The future of marketing communication

Dec 4th, 2017 | By | Category: Entrepreneurship, Marketing, News & Features, Technology

The general consensus for those who have millennial (and younger) children or colleagues is the preference of this generation for videos.

For those who are 30 and under, YouTube and Facebook videos are the main choice of entertainment and communication. It is imperative for any business or brand targeting this huge market (remember: 50 percent of Filipinos are under the age of 23), to plan a marketing communication strategy with videos at its core.

Read more: https://business.inquirer.net/241892/short-videos-future-marketing-communication#ixzz50Ji3GLm9
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